Some of us have been guilty of this before – eating lunch at our desks because there’s simply too much to do and we can’t be bothered to get up. Though we initially think that this helps us increase our productivity, Fast Company says otherwise.

Author Bob Pozen says that instead of thinking how you utilize lunch to get more things done, see it for the function that it actually serves. He adds that maybe exposing yourself to germs isn’t that worth it if you can actually get more if you step away from your desk.

Admittedly, the notion of having a quick lunch is indeed productive – in a sense that it takes us less time. It’s a hard and fast rule, but it’s not really what we need. We want a functional rule that would help us make the most out of our workday.

Pozen says that eating alone can help you recharge your personal resources. The absence of stimulation actually encourages associative or integrative thought – both of which can spur one’s creativity. If by any chance you have an idea in your head, you can take this alone time to work on it without any interruptions. He adds that you can also use this time to replenish you energy by taking a walk or taking a 20 minute nap. Each suggestion, of course, would work differently on each individual. Hence, he suggests experimenting with a few different approaches.

And other else than providing employees some time for themselves, lunch is also considered as one of the most effective social activity in the office.

The well-acclaimed and now global trend of coworking couldn’t have emphasized it enough; building a strong sense of community within a company – or team – plays a vital role in creating a thriving working environment.

Pioneers of the movement have set standards and several guidelines on how to curate or strengthen an enterprise’s culture and one of the most suggested activity is sharing meals with one another.

Pozen further discussed in the aforementioned article that you don’t necessarily have to spend lunch all by yourself, its other function is to serve as an opportunity to socialize with your coworkers. Eating together can effectively create connections that could produce fortuitous results and fortifies trust within teams.

Providers of shared offices have utilized this in reinforcing unplanned collaborations and conversations by having in-house cafes and snack bars. Steve Jobs did the same thing back during the inception of the Pixar campus, but in his case, he put bathrooms in one central place so that individuals from different departments would run into each other alongside with their ideas.

CEO of the food startup ZeroCater, Arram Sabeti, says that eating together offers a lot value than what meets the eye. Managers can use this time to casually check in on on-going projects while establishing a much more personal relationship with their employees.

Even though some people nowadays view lunch breaks as something overrated, it’s still worth considering whether the way you are spending it right now is the most efficient way to go. Is it really helping you or is it costing you more in terms of your overall productivity?

Why don’t you have lunch with us and we’ll help you figure out a way of working that increases your proximity to success.

Dearest 18-year-old me,

I know that no matter where we are right now in terms of our academic career, it’s at this age that we made the conscious decision of fully committing ourselves to our love for writing.

That though we remain to be unsure where will be in the next year or two, one thing is for sure; we will chase after the one thing we truly believe we are good at. Doesn’t matter if it meant crawling our way to it or going back to school to become truly well-versed in the field – we’ve already made a vow to ourselves that this what we want to pursue.

Not just because of the simple fact that the activity puts so much joy and contentment in our little creative hearts, but also because of the concept of earning a living without sacrificing our sanity is a romantic idea that we’d love to experience in due time.

We’ve already fallen in love with the scene of our screenplays making it to the cinemas or TV sets, the scenarios of having the book we’ve worked hard on for years, boxes of copies being distributed around nationwide and going to several book signings.

These are the highlights of the life that we hope – and pray – to achieve in time.

This is the sugar-coated, romanticized version of chasing after your heart’s desire.

The nitty-gritty and much real scene of following your dreams is this: the moment we make something out of these long lists of plans and daydreams, its picturesque landscape loses its appeal and we’re left with no choice but to see things how they actually are.

Realistically speaking, the journey to our professional dreams – dream life – is much more slow and unromantic than our minds make it to be. It is monotonous and at the worse, painful. It is undeniably exhausting, frustrating and most of all, heart breaking.

The roads we need to travel are rough. With dark corners and alleyways in every turn. Its streets are full of people whose main role either falls between helping you move forward or blocking every maneuver you make.

But admittedly, it also has its lovely moments. In-between them though are uneventful and even, painstaking ones when everything we create doesn’t seem to be enough and we convince ourselves that what we made is mediocre that we start to fight those people who are coercing you to get out of your defense mechanism. Every now and then, we receive feedback, comments and opinions that makes us question whether or not should we still continue because we may never actually make it. Nights when we force to keep ourselves awake until 3 in the morning, only to have nothing to show for the hard work we have done and days when we’re awaken by our alarm clocks to the thought that we’d rather be anywhere else than here. Mundane ones of us doing the same task over and over again – thinking to ourselves that there has got to be something more than what we have right now.

These soul-crushing flashes of seconds and all the rejection and pain that we perceive vanishes in one sliver of uplifting occasions. We feel a surge calm and contentment flood in whenever we see ourselves working on a write up inside our favorite coworking space. When we receive a phone call bearing some good news – these are the moments that help us get back up again.

They let us find the spark – that feeling that makes our hearts race and gets our blood flowing – to move forward and become better at what we do.

This is what it feels like to follow your dreams. It’s heartbreak, its pain but more than that, it’s made up of ordinary days. A lot of flatness and tedium.

Following your dreams meant finding the power in yourself to overcome the thoughts of giving up because whenever we add up the small tasks and the boring moments, we are slowly but surely going down the right road.

So keep on living in these moments. Let’s keep writing and writing until we find ourselves doing bigger things. Keep on carrying out your day job and do so with pride. Keep the people you’ve met in your coworking community close and keep on learning from them – if possible, ask for their help.

Do this every day. Do this every hour, every minute, every second. Though it may seem humdrum, exhausting, and ordinary, keep on doing it. Be dedicated to our craft no matter how uncertain things get.

Be all of this for the following days and we’ll make it through.

Long before the advent of the digital age, buying something meant getting into your car and driving to the nearest store – with word of mouth as its key tool for promotions and are staffed by people who knows a handful of things about you. And the moment you move or visit to another town with a different set of shops, all the knowledge on how you consume products are gone.

But today, businesses now have the ability to keep valuable customer insights right at the tip of their fingers.

Unlike when only the big players can have access to this pool of knowledge, savvy small businesses is able to do the same things and more – now, they can actively gather the same amount of information with the aid of a wide array of digital techniques.

The term digital carries several definitions, but for small and medium enterprises, the word meant coworking, cloud computing, social media, online sales, search engine optimization, social graphs, mobile technology and the power to reach out to several talents from all around the world.

Small businesses found aid in the wide array of accessible digital technology of today. Offering startups the same opportunities that used to be only available to large enterprises, companies can now garner customer data, create market offers to customers, can help transient customers feel local, and gives them the ability to encourage customers to be part of a large community within hours – instead of years.

Managing director accounting software developer Intuit, Pernille Bruun-Jensen said in an article from The Guardian that the changes in today’s industry is surely exciting him. A large majority of today’s businesses are now online – either purely (12%) or partially (58%).

Amongst the large variety of modern techniques being used by several businesses across different industries, there are 3 distinct technologies that are used by many.

A big part of how SMEs are able to conduct operations online is through the onset of cloud computing – the capacity of one user to store documents and access services online instead of utilizing a software from their own computers. Surveys from last 2011 say that a third of small enterprises around the world are in the cloud, using one or more internet-based apps excluding email.

Startups are also taking advantage of social media. Bruun-Jensen says that its concept is exceptionally exciting to him and is being taken seriously by today’s industry as it is a simple and inexpensive way of meeting brand new potential customers.

45% of today’s SMEs gain success using social media and allocate twice as much of their budget as large companies do to it. Should there be the unfortunate event of falling short among your local community, you can expand your reach further, globally even, with the help of internet.

Digital technology isn’t just changing how businesses curate customer-centric products and strategies, it’s also slowly destroying the ideology of one single permanent office.  Today’s generation of young professionals can now take their work anywhere they want. Mobile phones and the internet have allowed them to work during normal hours, on weekends or even at night.

Skype, cloud-based customer management tools such as SalesForce and Nutshell has allowed companies to hire employees from almost everywhere in the world. Some businesses even run without a physical office.

Coworking has allowed startups to lease desks, private offices and even virtual offices for a cost-efficient rate. Operations can run with ease through a shared workplace that allows you to not only strengthen collaboration within your team but with several other teams or individuals as well.

SMEs flock these flexible workspaces not just for its rates and great amenities but for its immeasurable community of passionate people. Not only does it help them widen their network, it also introduces them to a large pool of creativity that can inspire innovation.

Commercial real estate services company Cushman & Wakefield published a report early last February discussing the current trends that are powering coworking’s growth in Asia Pacific.

In Asian countries, the shared workspaces market has undergone tremendous changes over the past couple of years and even back during the year 2015, the pace that the region was going was astounding.

Executive Producer of the coworking conference series Global Coworking Unconference Conference, Liz Alam, said in the first GCUC in China that at the rate that the movement is going in Asia, China specifically, has made coworking in the US look as if it’s in a stand still.

According to the aforementioned research, memberships are growing at a high rate than its deemed global average of 40%. Operators have become significant demand stimulus across the region as the industry leases more than 8 million square feet within the span of the last two years.

The latest study entitled “Asia Pacific Coworking Trends: Space is Now a Business Solution” cited 6 major key drivers in the APAC market.

Much similar to the trends in the US and Europe, large corporations in Asia are now taking over coworking spaces in the aim of attracting and retaining top talent as well as furthering their business growth.

The growing demand from these big players plays a significant role in the expansion of the movement in several Asian cities over the last two years. The memberships acquired by enterprise clients have doubled over the last 12 months. In addition to this, SMEs are also utilizing the model in developing their business.

Developers are also starting to see the value of offering versatile spaces. Landlords and other real estate providers are embracing the movement by partnering with existing developers and giving them access to outdoor event spaces.

Though traditionally, developers would simply invest in spaces and would let coworking operators provide the design as well as technology, there are certain ones who are going down the path on their own by creating their very own brands.

Around the world, lifespan of known companies has been deteriorating over the years. The aforementioned report said that only 12% of companies have survived between the years of 1955 and 2016. Creative destruction and several market disruptions have driven them out of business due to the scarcity of dynamism and innovation that are needed to survive today’s hypercompetitive global.

And because of this, tech leaders and other conglomerates are either partnering with providers or creating their own in-house shared offices, recognizing its ability to foster innovation.

Coworking spaces allows them to work with talented developers, budding entrepreneurs, startups and other creative professionals that can aid them in building and improving business solutions.

Despite Japan’s traditional culture of running after corporate employment, things seem to be undergoing significant changes. The report predicts that the year 2018 would transform the coworking landscape in Tokyo. Japanese companies are reportedly recognizing the latent demand for shared offices.

Well-known provider WeWork has also started to enter the aforementioned market, sparking additional competition to developing operators in Asian countries.

One significant factor that’s paving the road to expansion is the merging and acquisitions of several coworking operators around the world. Cushman & Wakefield says that the pioneers of the movement are uniting as well as scouting for new investors in the aim of strengthening their foothold in growing markets. The said strategy allows them to learn from well-developed models and curate brand new services.

At the same time, it’s also useful in fending off competition. Local providers are struggling to stay relevant as established operators push for aggressive expansions and is in need of backing from bigger brands. Bigger brands, on the other hand, can greatly benefit from smaller players as they can aid in guaranteeing a successful entry into a new market.

Cushman & Wakefield adds that we can expect mergers and acquisition deals to take off this year as the competition within the region heats up.

SEA is home to a few of the world’s most versatile and fastest growing economies. The respective government support and funding that’s powering the development of startups and incubators in the regions has accordingly accelerated the evolution of coworking spaces.

A private equity firm in Vietnam has invested in creating a new share workspace; Indonesia’s Rework has received funding from ATM Capital and Jakarta’s EV Hive has joined forces with Clapham Collective. In addition to this, corporates with much influence in Bengaluru, Mumbai, Gurgaon, Hyderabad and Manila have started occupying coworking spaces.

No longer just an alternative, the movement in Asian countries has proven itself to be a business solution for companies of all sizes from across all industries. It has successfully revolutionized the real estate market with its benefits and wide array of services.

Experience what’s it like to work in Asia and join our very first coworking space.

Though originally targeted towards today’s young generation of remote workers, tech start-ups and solo-preneurs, coworking spaces are expanding its reach further as they tap into the market of well-established corporations.

Experts from Deskmag Magazine says that large enterprises are expected to become members of the movement over the next following years. Highly-acclaimed providers such as Mindspace now host Microsoft and Samsung as its first corporate subscribers while Serendipity Labs provide workspaces to Amazon and multinational conglomerate General Electric.

Big players are intentionally integrating coworking into their respective business strategies. JLL’s Director of EMEA Research Karen Williamson, said in an article that corporations are running after the competitive edge that these shared offices provide them with, allowing them to gain access into new possible products and ideas that they could have never found in the premises of their own offices.

Defined as the combination of corporate business and coworking, Corporate Working remains true to the original concept of its predecessor. Adding certain specifications and modifications in the endeavor of meeting the prerequisites of traditional companies, it carries with it the versatility found in flexible workspaces and the community it prides itself in – making sure that the needs of both employers and employees are met.

Behind the growing trend are certain factors that are driving it into popularity. The highest on being innovation and collaboration – both of which are commonly found in strategies in establishing a ‘forward-thinking’ culture within big players and companies.

Susan Harrison of Serendipity Labs’ Sales and Enterprise Solutions noted in an article that businesses with the aforementioned factors automatically gain an advantageous position in capturing innovative opportunities. Simultaneously, start-ups also benefit from collaborating alongside them. These budding organizations appreciation the validation they get from the big players as they become a reputable provider of products and services.

Accenture’s research on harnessing the power of entrepreneurs further supports Harrison’s statement by reporting that 78% of the participating corporate executives believe that collaboration is needed in order to tap innovation.

Another obvious driving force is its corporate economic efficiency. In hindsight, the potential of decreasing overhead costs and the chance of redirecting the savings somewhere else is the main rationale of large companies. Mindspaces’ Marketing Vice President, Oded Israeli, explains that early adapters aren’t the only ones who understand the movements’ benefits. The market’s big players are now locating teams into these shared offices and are growing an appetite for its environment.

As the break new ground within these shared offices, they have also come up with a new use for them.

Leveraging the modern office layout that community providers take pride in, big players have made coworking spaces their new playground in terms of expanding network and testing out foreign markets.

JLL’s Williamson explains that with the movement’s short-term lease, entrepreneurs can now easily experiment with the present market overseas. They can easily travel to another country and gain access to its local trading as majority of today’s large scale providers allow members to switch locations from one city to another.

By joining a coworking organization, companies can easily become global companies.